Line is twisting.
POSSIBLE CAUSES AND SOLUTIONS
CAUSE: Line was spooled on improperly.
SOLUTION: Replace line or play out line (without lure) behind boat or in river current to remove line twist. NOTE: When installing new line, make sure the line from supply spool is feeding off in the same direction the rotor is turning.
CAUSE: Lure spinning on retrieve.
SOLUTION: When trolling, make sure the lure is not fouled and is running true. When using in-line spinners attach a ball-bearing swivel to the line.
CAUSE: Bail wire is mis-shaped.
SOLUTION: Replace bail wire assembly.